How to spend 9 months creating a birth announcement

Tom and Giovanna Fletcher in a New York Central Park selfie
A selfie in NYC’s Central Park

It’s You Babe loves uplifting stories about couples enjoying the time they spend together as their child is brought into being. One such couple recently achieved Internet fame with their creative efforts.

Tom Fletcher and his lovely wife, actress/author Giovanna, spent their first pregnancy photographing Buzz Michelangelo Fletcher as he developed. After his birth on March 13, 2014, they announced his arrival via YouTube to the cheers of their worldwide fans:


Marriage and Pregnancy in the Public Eye
Tom is the lead singer/songwriter for the British Pop Rock Band, McFly, and co-author of the children’s book, The Dinosaur that Pooped Christmas,” which has sold 72,000 copies. His wedding speech in December, 2012, was a compilation of songs he penned for McFly with new lyrics and has been viewed by more than 12 million. Tom and Giovanna had a long courtship. They met in school when they were only 13 and their romance blossomed five years later. As a couple with ten years in the public eye, they have set the stage to be wonderful parents.

It’s You Babe wishes Tom and Giovanna well in their life together.

Enjoy Your Pregnancy
Our company provides maternity supports for pregnant women to help couples experience all of the joy expecting a child can bring. Our It’s You Babe products relieve the aches and pains sometimes felt during pregnancy so moms-to-be can remain active at work and play.

Prenatal Cradle Plus: Pregnancy comfort for mountain climbers? Probably not.

The Matterhorn in the Pennine Alps

The Prenatal Cradle Plus may look intimidating, but pregnant women tell us they couldn’t live without it. Over and over again. Erika, from Baba G & Me, considers the Prenatal Cradle Plus one of her two pregnancy “must-haves,” but her initial reaction to it was amusing:

When I first saw it, I thought it was a sort of mountain-climbing gear for pregnant chicks. But no, it’s something that you actually need (if you were as uncomfortable as I was walking around, that is).

Her reaction changed once she wore it:

 After I put this thing on, I was extremely mad at myself for not buying one sooner. I would’ve been so much happier. It makes you feel like you’re more compact—that’s the best way I can describe it. During the first few months I was wearing it, I’d almost forget I was pregnant. Near the end of my pregnancy, I was never without it.

What do all the straps do?
The straps on the Prenatal Cradle Plus by It's You Babe surround the tummyThe flannel backed, medical grade elastic bands are designed to surround and support the entire tummy. The lower womb support band provides the gentle lift and support necessary to improve circulation and relieve pelvic pressure. The side expander bands support the pregnant tummy and reduce back and forth sway. They also relieve side pressure while turning from side to side in bed at night. Shoulder straps that criss-cross in front simply hold all the other support bands in place. They’re not weight bearing so they don’t stress the shoulders.

Adjustable straps allow you to comfortably provide the support you needThe PC Plus has a detachable compression bridge that offers relief from painful vulvar pressure and varicose veins. This breathable bridge velcros to the support band in front for easy release when going to the bathroom.

Two adjustable straps on the back allow you to easily find a comfortable amount of compression. Slipping this on in the morning can provide tremendous relief throughout the day.

The Cradle portion of the PC Plus can be worn alone for gentle support of your tummy, adding the V2 Bridge only when you need the vulvar compression to ease swelling, painful vulvar varicosities, or the “feeling that everything is going to fall out the bottom.”

I am in my second pregnancy and the pain started very early on… after wearing the prenatal cradle plus, I can walk without the pain and it is 90% pain free. I am 5′ 5″ and I bought size M/L and it fits perfectly. I’m wearing it everyday. This is a must have item if you have the pain. I am very glad that I purchased it!!!! Super!!!!

The features of the Prenatal Cradle Plus by It’s You Babe make it an ideal maternity support for women experiencing multiple aches and pains associated with pregnancy. We won’t endorse Baba G’s mountain climbing fantasy, but if your healthcare professional tells you it’s okay to climb the Matterhorn, we’ll be happy to post your selfie planting a flag at the peak on this blog. 🙂

It's You Babe, Manufacturer of Pregnancy SupportsIt’s You Babe would like to help you find the relief you need so you can have a more enjoyable pregnancy! Talk to your doctor or call us for more information on how our maternity support garments can help you ease the aches and pains often felt during pregnancy.

Matterhorn Photo Credit: The Hiker via Wikipedia

Reducing the Risk for Early Labor and Birth

March to Full Term: Babies need time to grow

More than 11% of babies born in the United States arrive before their due date. During the month of March we will be featuring ways to reduce the risk of preterm labor and birth as part of the March of Dimes’ March for Babies® campaign.

2013 BMC Top Choice for the It's You Babe Best CradleLearn more about reducing the risks of preterm labor and birth by following the recommendations offered by the March of Dimes.

Your healthcare professional may also suggest reducing the strain on your tummy with a maternity support. Consider using our award winning It’s You Babe Best Cradle or It’s You Babe Prenatal Cradle for a comfortable fit that surrounds and supports your entire tummy.

“Around 15 weeks into my twin pregnancy I developed vulvar varicosities and I knew that my growing belly would also become a problem. Now I’m almost 36 weeks and still wear my Prenatal Cradle Plus every day. When I take it off my contractions start up, so I know that it is taking weight off of my cervix, thus allowing me to carry these babies to a healthy point.

“I was so worried about preterm labor, but thanks to the Prenatal Cradle Plus that hasn’t been a problem. I haven’t needed bed rest and have been able to carry on my regular life and care for my toddler.

THANK YOU for such a great product!!!” – Megan

Many moms-to-be have found the benefits of our products include better circulation, more restful sleep, and added comfort throughout the day. Call us for more information and free brochures, 1-877-661-9682 Toll-Free in USA.